Fisheye Film Festival — Posters & Brochure
The print for Fisheye's 10th festival in High Wycombe. A main poster, a What's On guide, A-boards and a 32-page programme, all from one set of shapes.
The challenge
Fisheye was turning ten, with eleven days of screenings, talks and socials across different venues. That's a lot of information, and it all had to fit on a poster someone glances at while walking past.
The solution
I built everything from the fish in the logo. Its shapes became big blocks of colour for the main poster, then colour-coded cards for each day on the What's On, so you can find Saturday without reading the whole thing. QR codes go straight to tickets.
How I approached it
The poster had one job: get people to notice it’s on, and when. So the dates are the biggest thing on it, and the fish does the rest.
The programme was the opposite. It’s 32 pages of film listings, times and venues, so it needed a calm, simple grid that made it easy to plan a day. I kept the bright colours for the section openers and let the listings breathe.
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